A T I T H I-welcome the world

Earlier this year we sat around thinking what could we do new in Prerana...we wanted a new contest..."sell ice to an eskimo" someone suggested.

From there dawned the concept of selling India to Indians and the world. To this day the only two success stories we have had in India have been "God's own country" and "Go Goa!"
Look at Maharashtra we thought, it has the hill stations, the beaches, the temples and the architecture. Can we ask the best branding brains to sell brand Maharshtra ?

Atithi, our Maharshtra brandplan contest began to take shape. Once thorough with the idea, we headed towards the people who actually brand Maharashtra- the tourism departments.
MTDC and Incredible India! loved the idea. Infact they decided to lend their name, send jury and give away gifts!!

Now we are at the final stage of this event. Your entries will make this event shine.
Can you make Maharashtra a global must visit tourist destination?

Your entries at : atithi.prerana2007@gmail.com
They reach by: 12th October 2007